Bizkaiko Txakolina, word of mouth

The Regulating Counsel is conscious that to sell a product, first one must bring to light.

By this reason, at the beginning of a new challenge that is the Professional Showroom of Madrid, the initiative to form has arisen to the own wine-producers so that unfold conveniently before the questions of the visitors to the event.

Subsequently we describe shortly the methodology that is used in this type of courses:

• Combines the oral exposition by experienced professors with a practical exercises in those modules that are fundamentally theoretical.
• Media support when needed, especially in theoretical exposure modules, presentations and videos use.
• The lessons will be implemented by participants in an active and participatory, individually and in working groups that will be generated for each activity.

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